Print Advertisement Denotation: This ad shows an image of a woman with brown hair. She has a slight smirk on her face and is running one of her hands through her hair. Her hair is extremely shiny and soft looking. There are two bottles of pantene hair products. "Erase the damage of 100 blow drys" is written between the woman and the bottles.
Print Advertisement Connotation: This advertisement gives women the impression that if they use these particular pantene products, their hair will look like hers. Not only will their hair look nice and shiny, but they will cary the same confidence that this woman does. The advertisement also states that this product will erase the damage of 100 blow drys. This leaves women with the impression that this product can heal your hair in ways that other products can not.
Outdoor Advertisement Denotation: This is a diamond shaped sign posted outdoors. The background of the sign is yellow and has an image of a deer.
Connotation: The meaning behind this sign is to be careful while driving because it is a deer crossing zone.
Television Advertisement Denotation: An animated baby and dog are sitting on a couch. They are talking about the wheat thin crackers. The dog is trying to correct the way the baby pronounces the word wheat. An outside voice asks to join in on the commercial and the baby and dog unanimously say "no".
Television Advertisement Connotation: The baby and dog are characters from a popular comedy show known as Family Guy. People who watch the show know that the baby, Stewie, pronounces words that start with "wh" wrong. Since these characters like to eat wheat things, people who watch the show should eat them too. Maybe people who eat wheat thins will develop a sense of humor similar to these characters.
No comments:
Post a Comment